Statistics reveal sentiments of sharing Texas roadways

Nearly 70% of motorists are comfortable sharing the road with people who ride, according to a survey conducted by GDC Marketing and Ideation commissioned by non-profit Please BE KIND to Cyclists (Please BE KIND) as part of a traffic safety grant awarded by the Texas Department of Transportation (TxDOT). An estimated 30% of motorists feel frustrated or angry when they see cyclists on roadways1. Cycling is one of the most common forms of transportation, as 18% of Americans who are 16 years or older ride a bike semi-regularly2. Please BE KIND developed DriveKind RideKind in partnership with the Texas Department of Transportation (TxDOT) to educate both, drivers and cyclists, about distractions, responsibilities, laws and rights associated with sharing the road. A ...

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New program promotes safety education for motorists and cyclists

If you were given the chance to Save a Life,wouldn’t you do it? According to the National Highway Transportation Safety Administration, 48 bicyclists were killed in crashes involving motor vehicles in Texas in 2013. Texas only fell behind California and Florida when it came to fatal cyclist/motorist collisions that year1. While both cyclists and motorists have the right to use the road, members of both groups share confusion over the other group’s rights. DriveKind RideKind was jointly developed by non-profit organization Please BE KIND to Cyclists (Please BE KIND) and the Texas Department of Transportation (TxDOT) to promote safe driving practices by motorists as they share Texas roads with vulnerable road users such as cyclists and pedestrians. Please BE KIND ...

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